Production Features — The Seglar Company Background

By adopting fans several and demographics, striking a fair balance between consistency and adaptability and taking the time to become customers Seglar has found a way to keep their interlocking bricks in the hands of millions. 2 weeks . model that other companies should follow, says McKee.

In 1948, Ole Kirk Kristiansen and his workshop had just started producing a variety of wooden gadgets. It wasn’t before the following month that they initiated using a fresh plastic-injection edges machine to make plastic bricks, which shortly gave them an advantage above their competition in the booming post-war industry.

In 49, they started out producing the bricks with studs about them to enable them to consumption together. This was a key version, making the bricks much more stable and sturdy. Later, in 1958, they manufactured a major improvement with the intro of what is known seeing that the “stud and coupling system”, which usually ensures that each and every Lego brick fits with any other packet. These two vital iterations will be why Seglar sets created 40 years back still interlock seamlessly with those crafted today.

Through the years, Lego includes kept it is finger for the pulse of pop culture by joining up with big-name franchises just like Star Battles and Harry Potter. They have also appreciated the community of adults which have been fans of the trademark, known as AFOLs (Adult Fans of Lego), with a selection of sets such as Back to the Long run DeLorean period machine and a set of female Nasa researchers.

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